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Dongguan Tianzhan New Material Technology Co., Ltd
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LED lighting industry overcapacity solution
Recently, the "government work report" pointed out that overcapacity has become one of the three major risks to the Chinese economy, need to maintain pressure, resolve the excess capacity, to support the merger and reorganization of enterprises, in the market competition in the survival of the fittest. For LED lighting industry is in a period of excess capacity, how to resolve the problem of overcapacity has become the industry's recent hot topic.
Innovation mode, enterprise development
Face the entire industry overcapacity, lack of industry standards, product quality is uneven, many LED lighting companies believe that 2015 will be a difficult year. The face of the industry reshuffle, many companies have said that we must adhere to the innovation, in order to ensure the quality of the product, but also the company began to embrace e-commerce and big data marketing.
"In the face of a rapidly changing industry, in addition to the work to do solid, innovation is an inevitable choice." Foshan lighting Pan Jie, chairman of the view, the entire LED industry, a lot of products are highly homogeneous, so the application of innovation is very critical.
In this context, there are also many companies to win the market with independent innovation. Such as break the past alone model, take the cooperation mode of integrated innovation, joint development, with a number of enterprises and industries, cross-border integration, integration of resources, the parties can save costs, is conducive to enterprise development by leaps and bounds, reaching a win-win situation.
Increase R & D, from manufacturing to create
Under the background of the industry reshuffle, LED industry will from the previous "swarm" began to enter the "rational", technology research and development into the transformation of enterprises an important means. During the two sessions this year, China's Ministry of industry and information technology minister Miao Wei said to the industry value chain of high-end to development, encourage enterprises to increase R & D investment, increase the product technology content, to improve the added value of the products.
It is reported that KingSun hand in Tsinghua University to complete the "light regulation behavior of 3D free optical surface construction and application in the semiconductor lighting project 2014 National Technology Invention Award, and LED lighting applications industry until now the highest award. KingSun chairman Chen Yonghong said to reverse bias of old people for domestic, enterprises must build independent intellectual property rights innovation value chain system, to innovation, research and development to create the core competitiveness of enterprises, so as to realize the "made in China" to "created in China".
Develop standards, strengthen the patent awareness
This year, "government work report" wrote, in-depth implementation of intellectual property strategy action plan, and resolutely crack down on violations, effectively protect invention creation, make innovation branch numerous Xie Mao. Encourage enterprises from the creation and implementation of patents, to patent protection and operation. On the one hand, to "resolutely crack down on violations", from the original fear against patent infringement will influence the development of the industry thinking, to "laissez faire infringement" will affect the development of the industry thinking; on the other hand, encourage patent people act to safeguard their legitimate rights and interests, because the government will effectively protect invention creation ", in order to achieve" make innovation branch numerous Xie Mao "patent values and ideas.
The patent right has been is domestic LED lighting enterprises sore feet, due to the lack of core patents, domestic LED lighting companies need to pay high patent licensing fees to control the core patent international giants, also face always go back to the front of the patent litigation in the domestic enterprises "going out" process is also patent "constraints".
"The development of LED industry standards, the need to develop standards containing patents." An industry source so stressed, on the one hand, the domestic enterprises need to have awareness of intellectual property rights, the intellectual property as a means of self protection; on the other hand, government or industry alliance need in macro level guide up domestic LED patent layout, help enterprises to supplement the patent of.